interview preparation adivce and information


Once the company has described a company and role to you, and the interview has been confirmed, it is imperative you do as much research as possible. This includes:

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  • Company statistics; established, employees, office locations etc
  • Company type; software, hardware, exhibitions etc
  • Company presence in market
  • Products; range, USPs’
  • Market, competitors and companies place within these

Visit the company website, if time permitting, phone for company brochure / literature and competitors brochures, visit library, use business directories etc.

If necessary, write a presentation, format as follows;

Page 1; Title Page, with client name
Page 2; Info page, applicants name, address, dob, qualifications, status and driving licence etc
Page 3; Last job, detailing products, clients, turnover etc
Page 4; Previous jobs, as above
Page 5; Profile of client, statistics, type, market, market share, product, USPs’, etc
Page 6; Profile of competition, who they are, size, market share, products
Page 7; List of questions

In the interview, ask if you can deliver presentation, show client through process in a relaxed and informative way. This is an ideal tool to tell the client straightaway who you are, who they are, who their competitors are, and why you are in the interview.

Remember, in an interview, the more information you are armed with, the better your chances are of getting the result you want.

Questions you may be asked in interview

In an interview situation, dependant on the interviewer, there are whole myriad questions you possibly could be asked. Before your interview,
and possibly whilst preparing your presentation, consider answers to the examples below;

  • What do you know about our company?
  • Why do you want to join our company?
  • Why did you leave your last company?
  • What qualities do you have to offer this company?
  • What do you know about the role?
  • How successful were you in your previous position(s)?
  • … Then why do you want to leave / have you left?
  • What were your targets?
  • … Can you prove these?
  • Who did you sell to?
  • How did you generate new business?
  • What were / are your average order values?
  • What are your main strengths / weaknesses?
  • What motivates you?
  • Who did you sell to?

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