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AAP Fundraising

Our company in a nutshell

About Us:

AAP Fundraising is proud to be the only charity-owned professional fundraising organisation in the market. As such, we have a direct, meaningful, and practical appreciation of our clients' interests and ambitions. This, coupled with our significant collective experience, places AAP Fundraising in a strong position to add measurable value to our Charity partners. Any financial excess the company achieves in the financial year is passed directly onto The Aspinall Foundation to help fund its work with endangered animals.

AAP Fundraising recruits quality, long-term Direct Debit supporters on the street. We use our experience to direct a very detailed and unique approach to acquisition, data processes and development, to ensure that the supporters recruited are nurtured to deliver the very best lifetime value. We have our own in house data and calling team, which allows us to fulfil the entire acquisition process, from the initial 'hello' on the street right up to the 6 month communication. This allows for a high quality interaction process, and unrivalled depth of reporting into each campaign.

We pride ourselves on our:

Genuine personal engagement with our clients.

These values run throughout the company, from senior management to the fundraisers. The training process is rigorous and aims to mirror clients' passion for their respective causes. We are one of the most cost-effective agencies in the sector, with tried and tested campaigns with proven retention results, and so our cost-effectiveness doesn't result in diminished quality.

What sets AAP Fundraising apart from our competitors is that we 'live and breathe the project' approach. AAP gets under the skin of the organizations they represent, both ethically and commercially.
Read more about one of AAP's fundraisers Sandra and see what she has to say.

Their mantra is…

“Be the change you want to see in the world...” (Mahatma Ghandi)