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Air France KLM

Air France KLM

Digital Marketing Internship

Location: Feltham, London

Application Deadline: Ongoing

Job Type: Internship

Contract Type: Contract

The job

Summary of the job role

Are you ready for a real life working challenge? Are you a curious and hard working individual? Do you want to join a very dynamic group where you will be able to learn about Digital Marketing within the world of Airlines? As part of the Air France KLM E-business and Direct Sales UK and Ireland team, you will report to the Digital Marketing Executive and assist the team to drive direct online revenue using a range of e-acquisition channels, and protect sentiment for the brands on Social Media. Job profile Social Media and digital PR (30-40%) Social Media: Assist in the creation and scheduling of social media content based on business needs Observe and report on daily content performance, creating reports where necessary Brief content to head offices and relevant agencies, sharing creative ideas Assist in proofreading, approval or amendment of proposed copy and visuals created by head offices and agencies Handle all daily inbound engagement linked to local content, within brand tone of voice Request tracking links from central agency Pro-actively look out for, flag and help solve sensitive issues on social media Digital PR Assist in creating briefs to be sent to bloggers and liaise with them where necessary Assist to review online influencers and their content to help decide who to collaborate with Review influencer social media coverage during campaigns and review blog posts after action Help review and make edit suggestions to influencer video content Undertake administrative assistance with Digital PR activity such as booking flights Keep the flight budget tracker document updated E-acquisition and e-commerce (60-70%) Content management Brief relevant parties for content updates and follow up to ensure website and other communication channels are correct and in accordance to briefs Perform checks for new e-developments, report / solve technical issues via appropriate tool Assist with new route launch action plans Campaign management Assist in the implementation of campaigns across all digital channels Brief relevant parties as instructed, check that all channels are updated according to brief and report any discrepancy to the Pricing team Request visuals from Shutterstock or I-stock in all required formats Newsletters Assist with briefing of newsletters Proofread, feedback and follow up on all newsletters before sending E-Acquisition Assist the team in briefing and updating advertisement assets for paid search, metasearch, display and affiliation. Regularly check and report on quality of fare feed on advertisement assets and report any discrepancies. Regular benchmark on metasearch sites to ensure the accurate display of both brands and fares and flag any unreasonable undercutting practices from competitors Reporting Produce weekly forward booking report Collate newsletter reporting for AF and KL on the shared sheet. AOB as instructed by the team AOB Assist the rest of commercial team as and when needed. Competencies Exceptional spoken and written English skills Exceptional phone manner Good level of MS Office, Excel and PowerPoint Some knowledge and understanding of digital marketing and social media Required Knowledge Communication skills Quality Focus Planning and organising Learning Orientation If you would like to join the Air France KLM team, please e-mail your CV, a covering letter, detailing why you feel you are a suitable candidate, quoting the position ‘Digital marketing internship’ via the 'Apply' button. You need to have a European Passport or Leave to Remain and need to attach a copy of your passport and Visa, if any, to your application. This job was originally posted as www.milkround.com/job/86156185

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